Ledger Blog

Know What You Are Looking At

Guides, explainers, and news on AI-generated video. Written for the person who just saw something suspicious online.

Comparison

Free vs. Paid Deepfake Detection Tools: What You Actually Need as a Regular Person

Enterprise deepfake detectors cost thousands a month and are not built for regular people. Here is what actually works when you find a suspicious video on TikTok.

·7 min read
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Explainer

How TikTok, Instagram, and Facebook Label AI Videos — And Where They Fall Short

TikTok, Instagram, and Facebook all label AI-generated video. Here is how each system works, and why all three can be bypassed before the video reaches you.

·7 min read
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News

That Celebrity Crypto Video Is Probably a Deepfake. Here Is How to Tell.

Fake celebrity crypto endorsement videos are flooding TikTok and Instagram. Here is how to spot a deepfake celebrity ad before you lose money.

·5 min read
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News

AI Deepfakes in the 2026 Midterms: How to Spot a Fake Political Ad

A Republican campaign published a deepfake of a Democratic candidate. No federal law stopped them. Here is what to look for in a political video.

·5 min read
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Detection Guide

How to Tell If a TikTok Video Is AI-Generated: 7 Signs to Check Right Now

A practical, platform-specific guide to spotting AI-generated videos on TikTok. Learn the visual and audio tells that give synthetic content away, and what to do when you find one.

·5 min read
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Detection Guide

What to Do When You Find a Deepfake on TikTok or Instagram

Spotting a suspicious video is just the start. Here is what to do after finding a deepfake, and why platform reporting alone is not enough.

·4 min read
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Detection Guide

The 6 Visual Tells That Instantly Give Away an AI Face on Video

A visual checklist of the face-specific artifacts that current AI video generators consistently get wrong. Save this before your next scroll.

·5 min read
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Explainer

What Is a Deepfake? A Plain-English Guide for Social Media Users

Deepfakes, face swaps, AI-generated people: what these terms actually mean, how they are made, and why the difference matters when you are trying to spot one.

·4 min read
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